For India’s 2023 visit of Ireland, Viacom18 secures the digital rights.

Viacom18 has announced that it has acquired the exclusive digital rights to the India Tour of Ireland 2023 in order to stream the three-match T20I series live on JioCinema. This announcement was made in Mumbai on August 12, 2023. The Jasprit Bumrah-led Indian side will play three T20Is on August 18, 20, and 23 at the Malahide Cricket Club in Dublin. The tour will also be broadcast live on Sports18 – 1, Sports18 – 1 HD, and Sports18 Khel.

JioCinema outperformed TV in terms of audience engagement, viewership, and concurrency with its ongoing India tour of West Indies 2023. More people watched the two-Test series than watched the final of the World Test Championship between Australia and India at its peak on JioCinema, which was over 2.2 million. JioCinema’s all-format tour of the Caribbean has attracted more than seven crore viewers.

“Our goal is to develop a strong multi-sport package, which is motivated by the viewers’ unrelenting rise in embracing the accessibility and personalization of watching their favorite sports. Hursh Shrivastava, Head of Strategy, Partnerships & Acquisitions at Viacom18 Sports, said, “Offering the best of India international cricket with the India tour of Ireland is our endeavor in the same manner.

The three-match T20I series, he continued, “has great significance for Indian cricket fans as it marks the return of India’s bowling spearhead Jasprit Bumrah and provides a glimpse into the next generation of Indian cricket talent.”

JioCinema will stream the series live in a variety of languages, including well-known ones like Punjabi and Bhojpuri. On August 18, Ireland will play India in the first T20I, with coverage beginning at 7:15 PM on JioCinema, Sports18 – 1, Sports18 – 1 HD, and Sports18 Khel.

India versus. Ireland Schedule 2023